Experienced Product and Technical Business Development Manager with demonstrated abilities to
manage and market software products through lifecycle planning, analysis, design and establishment of
product specifications with a focus on revenue and customer requirements. Over ten years of Product
and Technical Business Development management experience executing new and existing product
strategies, product positioning, outbound messaging, defining new products, gathering market
requirements, and excellent presentation skills. Management skills to lead direct reports as well as
cross-functional and international teams to manage products, develop product sales strategies, and go to
market.                                                                                                                                           (Willing to relocate).
ORACLE CORPORATION. Redwood Shores, CA
GROUP MANAGER PRODUCT MANAGEMENT,
(2003 – Present).
Manage Oracle’s Database Lite Client Database and Mobile Server products for Mobile and pervasive
applications. These responsibilities include; compiling market and competitive research, (MRDs) , develop
(PRDs) and roadmaps for future releases. Evaluating product requirements and requests for product
enhancements, (including customers, Customer Advisory Boards, field sales, ISV’s and SI partners), provide
analyst briefings with Gartner, IDC Ovum and Forrester, manage the production of all product collateral,
(including in-bound and out-bound presentations, White Papers, sample code, multimedia web-casts,
website content), conduct product campaigns and release launches, oversee the preparation of sales
readiness and all product training, participation in industry trade shows, conduct Beta programs and provide
sales support to field sales, Business Development and channel partners

  • Structured an existing product into individual products allowing field sales to target additional
    markets, embedded and enterprise. This allowed us to increase revenues of the existing product and
    capture new sales channels and markets. Product focus was broadened to include embedded OEM
    hardware, Telematics/fleet management and Healthcare markets. We recruited additional ISV and SI
    partners, and restructured pricing resulting in a 30% increase in revenue.
  • Targeted embedded database market for OEM hardware embedding by adding features specific to
    this market, (configurable footprint, standalone installation, enhanced out-of-box experience, Hitachi
    chipset support and remote device management), and was selected as the solution for Coca Cola
    Japan’s Intelligent Vending machines solution resulting in over $1.2M in revenue.
  • Created new product, currently in development, that will use an open source API to allow
    heterogeneous synchronization to Oracle Database with the goal of becoming the industry de facto
    standard for synchronization to Oracle’s Database. This product was designed to decrease the total
    amount of development resources used, simplify customers experience with the product, broaden
    markets to Google Android, Adobe Flex, and Microsoft’s Silverlight RIA environments, creating the
    possibility of allowing competing database vendors to become channel partners.

DIRECTOR OF BUSINESS DEVELOPMENT (TECHNICAL PRE-SALES), Oracle Wireless and Voice Division,
(1999 – 2003).
Managed technical pre-sales teams in the Americas, Europe and Asia providing technical sales support for
Mobile, Wireless and Voice products to Oracle’s large accounts, SIs and ISV channel partners in NA, EMEA
and APAC. Coordinated the assembly of all the necessary technical resources to respond to new business
opportunities and directed the development of sales strategies to address new and existing markets.

  • Launched campaign to sell into the federal government sector, (made multiple presentations to
    government user groups and communicated DoD security specific features to development), resulting
    in revenue of $3M from sells to US Army/Navy Air Force, Coast Guard and USDA.
  • Recruited Motorola and Nokia as development partners and together we targeted NTT DoCoMo and
    became their choice for database enterprise application development infrastructure on the Symbian
    platform for their 3G roll-out. We were also able to recruit several Asian ISV application partners
    including, Tenek and Softbrain.
  • Enhanced revenue by creating a ‘sell with’ strategy for VoiceXML gateway vendors by creating a
    compatibility assurance partner program and recruited VoiceGenie, Adomo and Nuance.
  • Co-authored pervasive computing book, Oracle9i Mobile, McGraw-Hill - Osborne Media, ISBN:
    007222455X, to promote mobile products.

SENIOR SALES CONSULTANT (1998 - 1999). – Technical Pre-Sales focused on marketing Oracle’s core
database and tools to named fortune 500 accounts with annual revenue of $500 million.

  • Q2 software license sales of $3.4 million, opened 5 new Major Accounts whose annual sales revenue
    was over $500 million, and my team finished 1999 year with $6.3 million in sales for a quota
    attainment of 127%.
  • Provided technical marketing and support of Oracle’s complete Information Management Solution
    including database servers, application servers, application development tools, (Designer, Developer,
    JDeveloper, WebDB), and Business Intelligence System tools for decision support, data warehousing,
    and OLAP, (Discoverer, Reports and Express).
  • Developed and managed relationships with Oracle’s third party hardware and software partners and
    Systems Integrators.

SEQUENT COMPUTER SYSTEMS, INC., St. Louis, MO
SENIOR SYSTEMS ANALYST.
(1997 – 1998). - Primary mission was technical pre-sales of Sequent’s Intel
based servers to the Boeing enterprise in St. Louis.

  • Focus was technical pre-sales of Sequent’s Decision Support and Data Warehouse solutions
    including hardware, software and consulting services with an emphasis on quantifying business
    benefits.
  • Targeted Boeing’s Aircraft and Missiles Company providing hardware and consulting solutions for
    Financial and manufacturing systems.

EMC CORPORATION, St. Louis, MO
SENIOR SYSTEMS ENGINEER.
(1994 – 1997). - Primary focus was technical pre-sales of EMC’s enterprise
storage software and articulating business benefits of EMC software solutions and selling EMC's Enterprise
Storage hardware in Mid-West Sales Territory.

  • Developed twenty-two new accounts resulting in the installation of multiple terabytes of SCSI and
    channel attached storage.
  • Provided technical marketing assistance to business partners, Systems Integrators and storage
    resellers to promote the sale of storage hardware and software.
  • Promoted development of follow on business by supplying installed accounts with Systems
    Engineering support for systems architecture design, performance evaluation and capacity planning.
PROFESSIONAL EXPERIENCE
ACCOUNT MANAGER. Amdahl Corporation
SENIOR MANAGER. Ernst and Young
SENIOR  SYSTEMS ENGINEER, IBM
Masters of Science, Webster University, Computer Science with an emphasis on OO analysis/design and
relational database.
Bachelor of Science, University of Tennessee, Business Administration, Economics major and Computer
Science minor.
PUBLICATIONS
Co-author of mobile computing book, Oracle9i Mobile, McGraw-Hill - Osborne Media, ISBN: 007222455X.
Senior Manager
Product Management / Business Development / Technical Pre-Sales
Philip W. Stephenson
+1 (636) 675-1379 mobile
[email protected]
EDUCATION
Competitive Analysis - Analysts Relations – Market Analysis – Product Pricing
Product Requirements Gathering - Beta Programs - In-bound and Out-bound Collateral
Customer Advisory Boards - Enterprise/Embedded Markets - SI and ISV Recruitment
Mobile – Wireless – Oracle Database – Oracle Application Server/WebLogic – Apache – SyncML
Data Synchronization –
 Windows Mobile/Smartphone - LBS - SMS/MMS
Symbian
- Linux -  Solaris – HP/UX – AIX – ASP.Net – Java J2EE – SOA - VoiceXML – JSP
SKILLS